Digital Power

Part 4; V/I questionnaire on media and digital transformation

31 May 2019

Should we be afraid of the digital transformation? We asked four young leaders from the V4 about the threats and challenges entailed in digitalisation.

Małgorzata Fraser

Małgorzata Fraser – digital privacy analyst and educator, technology journalist

The majority of us generates data about ourselves during everyday activities, sometimes without even knowing it. Some of this data is very sensitive; our digital devices collect information about our health problems (i.e. via browsing and search history), political views (i.e. via social media interactions – likes, tweets and other forms of digital engagements), religious beliefs, sexual preferences, consumer choices (still broadly and wrongly perceived as something invaluable), and so on.

We voluntarily put wearable pieces on our wrists allowing them to register not just our blood pressure rates but also gather information on how often we exercise and how.

All this data forms a digital footprint, a priceless source of information about not just collective identity (understood as a group of people belonging to a single generation or a social class) but also about our individual selves.

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