V4 on Euro 2020/21. The Different One.
17 June 2021
A decade ago, state-monopolised traditional media (foremost, television) owned an almost unchallenged position in defining the political agenda and the state-imposed ‘correct’ identity nationwide. Today, the alternative Belarusian identity has become mainstream with the help of high-speed internet.
In addition to the extensive use of Telegram, the ongoing civil unrest and social movement in Belarus sparked a digital phenomenon that was not very widely spread until late 2019: a Belarusian war of internet memes.